Or ile for short.
For over 15 years, I’ve been amplifying and platforming some of the most creative and impactful storytellers of our time. Most recently as Vice President of Multicultural Marketing at HBO, I managed an annual budget of $30 million-plus while spearheading award-winning campaigns for Insecure, Watchmen, Game of Thrones, Los Espookys, and many others. I’ve launched a podcast, developed branded mobile apps, thrown block parties, produced music festivals, executed custom targeted ad buys, commissioned art that now hangs in the Smithsonian and for several years I showed up at Sundance and showed out.
As the current climate pushes back on advocating for diversity, I’m leaning in. I truly believe there is no substitute for community and authentic, lived experience.
hi, I’m Ileana.
I’m interested in a lot of things:
what's at the bottom of the ocean
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DIY renovation
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matriarchal societies
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pernil and pastelón recipes
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NYC history
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lucid dreaming
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linguistics and language acquisition
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gardening
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theology
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human physiology
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obscure TV references
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genealogy
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ceramics
what's at the bottom of the ocean 💭 DIY renovation 💭 matriarchal societies 💭 pernil and pastelón recipes 💭 NYC history 💭 lucid dreaming 💭 linguistics and language acquisition 💭 gardening 💭 theology 💭 human physiology 💭 obscure TV references 💭 genealogy 💭 ceramics
But most of all, I’m passionate about the connections between things like stories, art, culture and especially people. It’s all connected! Here’s a little more about me.
If your work relates to storytelling, culture, communities or creators — and believe me even if you think it doesn’t, it does — or if you’d like to learn how to create authentic connections between these areas, reach out to me here.